Blood diamonds are a dark reality in the diamond industry. Blood diamonds, or conflict diamonds, are mined in war-torn countries, where the profits from their sale are often used to finance violent conflicts and perpetrate human rights abuses. Workers can be subjected to dangerous and inhumane working conditions as forced and child labor is common in these areas. In recent years, the diamond industry has taken steps to address this issue with the Kimberley Process Certification Scheme, which was created to prevent the trade in these problematic gems. However, critics have argued that it is not effective and has failed to stop the flow of blood diamonds.
Consumers, however, are more informed and conscious than ever about the social and ethical impact of their purchasing decisions. This has led to a consumer revolution in many industries. In the jewelry industry, many consumers are using their dollars to support a relatively new, more ethical, alternative: lab-grown diamonds. Leading the charge in this consumer shift is Liori Diamonds, an innovative New York based jewelry company.
As opposed to being mined from the Earth, lab-grown diamonds are produced in a laboratory environment, as the name suggests, using a process that simulates the intense heat and pressure naturally occurring within the Earth’s crust. These diamonds have the same chemical composition, crystal structure, and physical properties as their earth-mined counterparts, but are often less expensive due to the lower costs of production.
As the lab-grown diamond industry continues to evolve, Liori Diamonds has emerged as a preeminent jeweler in the market. With a wide selection of high-quality lab-grown diamonds and a commitment to excellent customer service, Liori Diamonds is quickly becoming the go-to destination for those seeking exciting, ethical, and affordable diamond jewelry. With an industry-leading selection of luxury jewelry featuring large, colorful, and unique lab-grown diamonds at an affordable price point, it is not surprising that consumers are gravitating toward Liori’s selection. The Founder and CEO of Liori Diamonds, Avi Aranbaiev, understands that lab-grown diamonds are the future of the industry, which is why he is such a strong vocal advocate.
In addition to its premier offerings, Liori Diamonds is leaving its mark on the industry in other ways. Liori Diamonds offers a unique home try-on program that allows customers to browse and try on different engagement ring designs in the comfort of their own homes. Liori ships the customer’s selection to their address along with a sizing tool and a prepaid return label for hassle-free returns. Furthermore, Liori offers a lifetime warranty, free insured shipping, and a full-value trade-in for a lifetime. These policies do not only illustrate the Liori team’s commitment to their product, but also their desire to cultivate long-term relationships with their customers.
These customer-centric policies — coupled with an unparalleled inventory of luxury lab-grown diamond jewelry — set Liori Diamonds apart. To join the consumer revolution supporting lab-grown diamonds, you can visit Liori’s website here.
Presented by: Prestige Perfections
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