Honest Beauty Expands Distribution with New In-store Presence at Ulta Beauty

Leading clean beauty brand brings newest skincare collection exclusively to Ulta Beauty guests

LOS ANGELES, August 02, 2022–(BUSINESS WIRE)–Honest Beauty, the clean, effective, and sustainable skincare and makeup brand founded by Jessica Alba, announced today that it has expanded its partnership with Ulta Beauty, the nation’s largest beauty retailer, by launching at more than 635 locations. The brand also launched its new skincare line, the Honest Beauty Clearing Collection, with Ulta Beauty, both online and in-stores.

The exclusive launch paired with an expansion into brick-and-mortar stores solidifies Honest’s omni-channel positioning within the marketplace and delivers greater access to its products for consumers than ever before.

“We see a huge opportunity to meet the needs of the clean and conscious beauty consumer with Ulta Beauty,” said Jessica Alba, founder, The Honest Company. “The Ulta Beauty guest truly knows beauty inside and out, and we are thrilled to expand our partnership to bring our best in class products to guests in-stores nationwide.”

Honest Beauty’s Clearing Collection was formulated at the brand’s in-house laboratories leveraging a scientifically-proven approach to treat and prevent acne for healthy, happy skin. Honest Beauty is known for its highly effective innovations, and this line is no exception. In fact, 97% of people agreed their skin looked healthier after using the regimen of products* which includes:

  • Get Clarity Acne Foam Cleanser: Acne-fighting formula, powered by Apple AHAs (4 types including Malic, Glycolic, Lactic and Citric Acids) designed to gently exfoliate the skin, as well as Colloidal Sulfur which helps prevent and control future breakouts.

  • In the Clear Acne Serum: Thoughtfully formulated serum made with Wintergreen-Derived Salicylic Acid to help exfoliate skin to support cell turnover and help clear, minimize + prevent future breakouts. It also contains Azelaic Acid, known to improve the appearance of post-blemish pigmentation,

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