How One Ethical Jewelry House Is Going Back To Basics On Diamonds And Gold

From Place Vendôme, home to the Ritz and Paris’ most prestigious heritage jewelry houses, to a relaxed apartment showroom in the city’s 17th arrondissement for Héloise et Abelard, her own brand of circular jewelry, Héloise Shapiro has crossed not only her native city, but also a gulf of expectation. “When I left Place Vendôme, I had a visceral desire to do things differently,” she tells me. “I knew that my brand had to use recycled materials, as goldsmiths always have done by saving their waste gold to melt down and reuse.” But better still, it was going to be upcycled.

Today, Shapiro and her team scour the city’s antiques stores, pawn shops and auction rooms for second-hand stones and antique jewelry to be taken apart and re-made into contemporary designs with a fresh, modern look at an accessible price point. Customers can buy a slim gold band for $450, while her distinctive diamond cluster rings start at $1,900, and while recycling precious metals is nothing new – even if the savings are not always passed onto the customer – producing repeat collections from second-hand materials, is. And customers – including Katie Holmes, who was recently seen wearing an upcycled Héloise et Abelard tourmaline and diamond ring – love it.

Named after two 12th century lovers in Paris, Héloise and Abelard’s circular jewelry is surely the ultimate expression of the romance of natural diamonds. The bulk of Shapiro’s clientele is aged 25-35 and shopping for wedding and engagement rings; a customer base she describes as “well-off, thoughtful and informed” and looking for something more original and heartfelt than

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The Best Online Jewelry Stores That Won’t Break the Bank

Close-up shot of portrait of a gorgeous young woman trying on a gold necklace at a jewelry and fashion shop

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Online Jewelry Worth Buying

Buying high quality jewelry online can be overwhelming. You can’t see or feel the pieces, so how do you know if they’re good quality? Thankfully, direct-to-consumer businesses that allow customers to shop for fine jewelry online are on the rise — and they not only save money, but also cut out nebulous middleman practices. With all the companies out there, these are some of the best online jewelry stores for finding budget-friendly pieces that are still stunning.

Related: Things You Should Never Buy at a Thrift Store

Mejuri

Mejuri

Mejuri Jewelry

We love: Diamond Mini Studs ($250), Croissant Dôme Hoops ($78), Layered Opal Necklace ($128)

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Mejuri offers a fine jewelry collection that’s meant to be lived in daily. While the pieces look luxurious and highly crafted, nothing is too precious — or too expensive. The company also sells wedding bands and engagement rings.

Mejuri uses 80% recycled gold in its creations, and even offers an entire line of recycled gold pieces. The price point for the jewelry is generally under $500, short of some diamond jewelry. We dare you to stop at one piece.

Related: The Best and Most Thoughtful Anniversary Gifts for Her

BaubleBar

BaubleBar

BaubleBar Jewelry

We love: Rima 18K Gold Cuff Bracelet ($72), Sloane 18K Gold Earrings ($58), Solid Gold Ring ($235)

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BaubleBar started as a fashion jewelry line known for its statement earrings; now, the company has moved into selling accessories and items for all ages, including fine jewelry with a price range that doesn’t go above $250. You can find pieces from the brand at Nordstrom, Neiman Marcus, Ulta, and other stores — and there’s even a line just for Target called SugarFix.

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Noemie Mama Stud Earring

Noemie

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